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IFHA 4: "Great Potential" For Global Co-Mingling

Wednesday, 7th October 2009

IFHA chairman Louis Romanet summed up: "We have a great potential to maximise our revenue by developing the distribution of racing pictures & data around the world & by developing global co-mingling when we have solved all technical & legal issues. Promotion & re-branding are also major priorities & increasing our customer base is also one of our biggest challenges, in which the internet is a key vehicle. We must create a world-wide on-line racing community & the internet is what we need for co-ordinating the promotion of racing at a global level."

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